Roundtable Founders, James Heckman and Eyal Hertzog, address UK media in London, with moderator, Lawson Muncaster, Co-founder of the UK’s leading business newspaper City A.M.
Roundtable (NASDAQ: RTB) founders Eyal Hertzog and CEO James Heckman completed a tour of London, the birthplace of free press, meeting with British media executives and journalists to unveil their AI/DeFi platform, intended to restore control over media assets, such as monetization, IP, audience and data.
The tour and event follows Roundtable’s tech partnership with Mario Nawfal, the world's most-viewed journalist - shortly after announcing integration with Coinbase, which ensures transparent, real-time cash flow for an industry under pressure from major tech platform’s.
“The British media market is small and fractionalized, which when squeezed by the complexity of modern technology and lack of scale in the face of consolidation, presents a real threat to professional journalism’s independence and sustainability,” said James Heckman. “We were honored to meet many of the country's top media leaders. After reviewing their commercial landscape, we believe a unified platform for news can restore heritage brand’s market presence, just as major North American media brands did in advertising, music and entertainment platforms.”
During the event, Heckman presented to hundreds of British journalists, including the likes of GB News, The Daily Mail, The Telegraph and The Spectator. “The UK is the cradle of classic journalism, and we’re focused on helping these monuments of democracy," continued Heckman. “British press' challenges today stem from inorganic pressure from tech monopolies, which bring a heavy financial burden resulting in technical consolidation. We believe we’re in positions to relieve this pressure.”
About Roundtable (RTB Digital, Inc.)
Roundtable (NASDAQ: RTB) is the world’s only AI/DeFi-powered Enterprise Media Platform, integrating distribution, publishing, monetization, community, syndication and DeFi payment operations. The Web3 platform was developed over years by CTO Eyal Hertzog, inventor of DeFi technology, and co-founder James Heckman, creator of the first social network, blogging platform, premium ad marketplace (PMP), social-targeted ad platform, and led digital strategy for News Corp and Yahoo. For more information, visit rtb.io.
