Twenty-five years shaping digital media, from IPOs to startup launches, Liz Larson masters strategic partnerships and revenue growth.
Liz is a seasoned digital media executive with 25 years of experience spanning strategic business development, partner management and operations roles for startups and fast-growth organizations. She started her career at Genesys, the world’s #1 omni channel customer experience platform, managing channel partnerships through an IPO and acquisition by Alcatel. She then launched a startup digital guide for event planners, which quickly collected thousands of clients through management of business ops, partner platforms, content partnerships, and vendor marketing.
In 2007 Liz joined the Glam/Mode Media team as the Director of Publisher Operations, where she worked with more than 10,000 publishers negotiating partnership agreements and licensing video content, eventually rising to Senior VP of Partner Strategy/Operations responsible for sourcing, negotiating and optimizing strategic partnerships and creating, launching and growing new lines of business for the company. She was then Vice-President of Network Development at Maven (later known as Arena Group) prior to joining Roundtable.
A Silicon Valley native, Liz also led business development efforts for Think Women – A Future Youth Records and V.I.N.Y.L. Campaign (Voices for Inspiring and Nurturing Youth Leadership).
Previous Experience
